When you visit Zimmer Biomet websites, it may store or retrieve
information on your browser, mostly in the form of cookies, web
beacons and other similar technologies. This information might be
about you, your preferences or your device and is mostly used to make
the site work as you expect it to. The information does not usually
directly identify you, but it can give you a more personalized web experience.
Zimmer Biomet may have other unique cookie notices that apply to
certain specific situations, such as cookie notices for specific
Products and Services (as defined in Zimmer Biomet Privacy Notice). To
the extent you were provided with a different cookie notice or policy
that applies, those policies or notices will govern our use of
cookies, web beacons and other similar technologies, not this one.
What are cookies, web beacons and similar technologies?
A cookie is a small piece of data (a small text file) sent
from a website or application and stored on a user’s device while the
user is browsing the website or using the application. Cookies serve
many different purposes, such as identifying previous activity so that
your use of the Product or Service is more efficient and enjoyable,
remembering your preferences (like language choices), and
authenticating you.
Web beacons (also known as internet tags, pixel tags, and clear
GIFs) are small pieces of code that may be placed on our websites or
other Products and Services that allow us to obtain information about
usage. Web beacons are used to help display content to visitors and to
generate statistics regarding web traffic and trends.
Other similar technologies are technologies used to store
information on a user’s device or gains access to information on a
user’s device.
Cookies may collect personal data (which, in some countries, would
include your internet protocol (IP) address). Please consult
our Privacy
Notice by clicking on the “Privacy Notice” link at the
bottom of our Sites for more information on how we process personal data.
What categories of cookies do we use and why?
We may use first-party cookies (cookies set directly by us to your
device) as well as cookies served by third parties. Third-party
cookies are most commonly used for Site analytics or advertising purposes.
Cookies list
To view the category of cookies, their
definition and the detailed list of first-party and third-party
cookies used on the Sites and their purposes:
1. Click on the “Cookies Settings/Your
Privacy Choices” link or icon at the bottom of our Sites. This will
open the Privacy Preference Center. Depending on the Zimmer Biomet
websites you are visiting or the region you are located in, the link
or icon can display as mentioned below. Please note that our websites
may not be available in your local language:
a) “Cookies Settings” link at the bottom of a page:
b) “Cookies Settings” banner at the bottom of a page:
c) “Cookies Settings” icon at the bottom of a page:
d) “Your Privacy Choices” link at the bottom of a page:
e) "Your Privacy Choices” icon at the bottom of a page:
2. In the Privacy Preference Center, expand the cookies category
under “Manage Consent Preferences” by clicking on +.
On certain of our websites, we use
Google Analytics to help us understand how users engage with this and
other of our websites. Depending on the preferences you set, Google
Analytics may track your activity in connection with our Online
Services (specifically, the web pages you have seen and the links you
have clicked on) and helps us measure how you interact with the
content that we provide. This information is used to compile reports
and to help us improve the Online Services. The reports we receive
disclose website trends without identifying individual visitors. You
can learn about Google’s practices by going to www.google.com/policies/privacy/partners/, and you can exercise the opt-out
provided by Google by downloading the Google Analytics opt-out browser
add-on, available at https://tools.google.com/dlpage/gaoptout
or as described in our Cookie Notice. We will not undertake such
activities without your consent where such consent is required.
LinkedIn Analytics
On certain of our websites, we use
LinkedIn Analytics to provide us with valuable insights and data into
the performance of our LinkedIn presence, both organic and paid.
LinkedIn Analytics helps us understand how users engage with our
content and services. Depending on the preferences you set, LinkedIn
Analytics may track your activity in connection with our Online
Services (specifically, the web pages you have seen, and the links you
have clicked on) and helps us measure how you interact with the
content that we provide. This information is used to compile reports
and to help us improve the Online Services and understand the material
our followers want to see. The reports we receive disclose website
trends without identifying individual visitors. You can learn about
LinkedIn’s practices by going to LinkedIn's Privacy Policy, and
you can exercise the opt-out provided by LinkedIn by adjusting your
settings on LinkedIn or as described in our Cookie Notice. We will not
undertake such activities without your consent where such consent is required.
Microsoft Clarity
On certain of our websites, we use Microsoft Clarity to capture how
you use and interact with our website through behavioral metrics,
heatmaps, and session replay to improve and market our
products/services. Website usage data is captured using first and
third-party cookies and other tracking technologies to determine the
popularity of products/services and online activity. Additionally, we
use this information for site optimization, fraud/security purposes,
and advertising. For more information about how Microsoft collects and
uses your data, visit the Microsoft
Privacy Statement.
Adobe Analytics
Similar to Google Analytics, we use Adobe Analytics to help us
understand how users engage with this and other of our websites.
Depending on the preferences you set, Adobe Analytics may track your
activity in connection with our Online Services (specifically, the web
pages you have seen and the links you have clicked on) and helps us
measure how you interact with the content that we provide. This
information is used to compile reports and to help us improve the
Online Services. The reports we receive disclose website trends
without identifying individual visitors. You can learn more about
Adobe’s policies by going to https://www.adobe.com/privacy/policy.html.
Akamai Technologies Analytics
On certain of our websites, we use Brightcove for online video
streaming, which includes the Akamai HD Network as a bundled component
of the Brightcove online video platform service. As part of the Akamai
HD Network partner ecosystem, Akamai provides the global HD network
with full adaptive bit rate streaming, while Brightcove supplies the
tools for video content management, encoding, publishing,
monetization, and analytics. Depending on the preferences you set,
Akamai Technologies Analytics may track your activity in connection
with our Online Services (specifically, the video content you have
viewed and interacted with) and helps us measure how you engage with
the video content that we provide. This information is used to compile
reports and to help us improve the Online Services. The reports we
receive disclose trends without identifying individual visitors. You
can learn about Akamai’s practices by going to Akamai's
Privacy Policy, and you can exercise the opt-out provided
by Akamai by adjusting your settings or as described in our Cookie
Notice. We will not undertake such activities without your consent
where such consent is required.
Akamai mPulse
On certain of our websites, we use Akamai mPulse for real-time
performance monitoring and analysis of websites and online
applications to help improve overall digital experience for you by
measuring online performance.
Use of cookies and similar technologies
by authorized third-party service providers
On certain of our websites, we work with
third-party service providers who place third-party cookies or similar
technologies for storing information on our Sites or in our Products
and Services.
On certain of our websites, we work with
third-party service providers who place third-party web beacons (also
known as tracking pixels) to drive traffic and conversions to the
website, increase brand awareness, and generate leads.
How can you set up or change your
cookies’ preferences?
Cookies Settings/Your Privacy Choices
link or icon
You can set up or change your cookies’
preferences as well as withdraw consent to use cookies that are not
“strictly necessary” cookies and related technologies. This can be
done at any time by clicking on the “Cookies Settings/Your Privacy
Choices” link or icon at the bottom of our Sites.
Your browser settings
Alternatively, you can also disable the
use of cookies including those used on our Sites by turning off the
cookie function on your browser. To manage your cookie preferences
through your browser, you can follow the links below or find the
cookie management instructions in the support page of your browser,
depending on the browser you are using:
To find information related to other browsers, visit the browser
developer's website.
Further resources to manage your cookies
For further information about cookies including how to see what
cookies have been set on your device and how to manage and delete
them, please visit www.allaboutcookies.org.
In Europe, you may also visit www.youronlinechoices.eu to
exercise choices about certain cookies.
In the U.S. you may also visit the Network Advertising Initiative’s
opt-out page at http://optout.networkadvertising.org/#!/ to
learn how to opt-out of third-party, interest-based targeting cookies.
Do-Not-Track Signals
In most cases you will need to change
your web browser’s settings or add an application to your web browser
to enable your browser to send a GPC Signal. Our websites will
recognize GPC Signals for website users differently, based on the
location of the user when they access our websites. For users that
access our websites from U.S. states that have laws requiring
recognition of GPC Signals, we will recognize and apply the GPC Signal
to inactivate all of the cookies for that website, except for cookies
that are necessary for the website to operate (“Strictly Necessary
Cookies”). Additionally, if you are accessing our websites from one of
these states, you can determine if your browser GPC Signal has been
recognized by clicking “Cookies Settings/Your Privacy Choices” at the
bottom of our Sites. A short message will appear at the top of the
“Privacy Preference Center” indicating that “Your Opt Out Preference
Signal is Honored”, i.e., your GPC Signal has been received. For users
from states not currently requiring recognition of the GPC Signal, our
website servers may recognize and apply the GPC Signal for only
“targeting cookies”, but will not apply the GPC Signal to functional,
performance or social media cookies. Further, a specific GPC Signal
acknowledgement notice will not be included in the privacy preference
center, but you can always check and adjust your cookie settings by
going to the “Cookies Settings/Your Privacy Choices” link or icon at
the bottom of our Sites.
All content herein is protected by copyright, trademarks and other
intellectual property rights, as applicable, owned by or licensed to
Zimmer Biomet or its affiliates unless otherwise indicated, and must
not be redistributed, duplicated or disclosed, in whole or in part,
without the express written consent of Zimmer Biomet.
